
PR Role in Brand Building
PR has a vital role to play in terms of both reinforcing a business’s brand identity as well bridging the gap between brand identity and brand image (brand image is what consumers actually think!).
PR role in brand building is a key part of the marketing mix that supports and promotes a business’s identity and image.
For a free guide to PR to help you understand the importance of PR, contact our agency director Rachel on 01509 43 43 52 or complete the form below.
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